Privacy Policy
Last updated: 20 September 2026
Walter Prints respects your privacy and is committed to protecting your personal information.
This Privacy Policy explains how Walter Prints collects, uses and protects personal information when you visit www.walterprints.co.uk, purchase a print, enquire about a commission, contact us, or otherwise interact with Walter Prints.
1. Who we are
Walter Prints is a photography and fine-art print business based in the United Kingdom.
For the purposes of applicable data protection legislation, Walter Prints is the data controller responsible for your personal information.
Contact: hello@walterprints.co.uk
If you have any questions about this Privacy Policy or how we use your information, please contact us at the email address above.
2. Information we may collect
Depending on how you interact with Walter Prints, we may collect:
Your name
Email address
Telephone number, if you provide it
Billing and delivery address
Information relating to an order or purchase
Information you provide when enquiring about a commission
Details about an object or items you ask us to photograph
Photographs, descriptions and stories that you voluntarily provide as part of a commission
Correspondence between you and Walter Prints
Website usage information, such as pages visited, browser/device information and approximate location, where collected through cookies or similar technologies
Any other information you voluntarily provide to us
Please do not send us information that you do not want us to receive or that is unnecessary for your enquiry.
3. How we use your information
We may use your personal information to:
Respond to enquiries and messages
Discuss and arrange photography commissions
Process and fulfil orders
Arrange delivery of products
Take payment for products and services
Communicate with you about an existing order or commission
Provide customer support
Maintain business and financial records
Improve our website, products and services
Understand how visitors use our website
Send marketing communications where you have asked to receive them or where we are otherwise legally permitted to do so
Protect the security of our website, business and customers
Comply with legal and regulatory obligations
We will only use your personal information for purposes that are compatible with the reason it was collected.
4. Our lawful bases for using your information
Under applicable data protection law, we need a lawful basis for processing personal information.
Depending on the circumstances, we may rely on the following lawful bases:
Contract
We may process your information where it is necessary to fulfil an order, provide a commissioned service, arrange delivery, or take steps at your request before entering into a contract.
Legal obligation
We may process information where necessary to comply with legal obligations, including accounting, tax and other regulatory requirements.
Legitimate interests
We may use personal information where it is necessary for our legitimate business interests, provided those interests are not overridden by your rights and interests.
This may include managing and improving our business, responding to enquiries, maintaining records, preventing fraud and improving our website and services.
Consent
Where required, we will ask for your consent before processing your information for a particular purpose, such as certain marketing communications or non-essential cookies.
Where we rely on consent, you can withdraw it at any time.
5. Commission photographs and personal stories
Walter Prints specialises in photographing sentimental and significant objects.
If you commission Walter Prints, you may choose to provide information about the object, its history or the person associated with it.
We will use this information to provide the commissioned service and communicate with you about your project.
We will not publish your personal story, photographs of your personal objects, your name or other identifying information for promotional purposes unless we have an appropriate lawful basis to do so.
Where we ask to use a commissioned photograph, story or object in our portfolio, website, social media or other promotional material, we will explain what we intend to use and seek your permission where required.
You can tell us if you do not want your commissioned work to be used for promotional purposes.
6. Payments
Payments made through the website may be processed by third-party payment providers.
We do not normally receive or store your full payment card details.
Payment information is handled by the relevant payment provider in accordance with its own privacy policy and security procedures.
Payment provider(s) used by Walter Prints: PayPal / Squarespace Payments
7. Website hosting and service providers
Walter Prints uses third-party service providers to operate and maintain parts of its website and business.
These may include website hosting, payment processing, email, analytics, delivery and other technology providers.
Where these providers process personal information on our behalf, we take reasonable steps to ensure that appropriate data protection and security arrangements are in place.
Website platform: Squarespace
Other relevant providers used by Walter Prints may include:
Flodesk for email marketing if selected
Google analytics
Paypal & Squarespace payments
FedEx or UPS or another delivery provider used to ship your order with
8. Cookies
Our website may use cookies and similar technologies.
Some cookies are necessary for the website to operate. Other cookies may be used for purposes such as analytics, remembering preferences or understanding how visitors use the website.
Where required by law, we will ask for your consent before placing non-essential cookies on your device.
You can control cookies through your browser and, where available, our website's cookie settings.
For more information about the cookies used on the website, please see our Cookie Policy.
9. Marketing
If you choose to subscribe to marketing communications from Walter Prints, we may use your name and email address to send you information such as:
New Walter Editions
New collections
Studio news
Special releases
Occasional Walter Prints updates
You can unsubscribe from marketing communications at any time by using the unsubscribe link in the relevant email or by contacting us at hello@walterprints.co.uk.
We will not sell your personal information to third parties.
10. Who we share your information with
We may share personal information where necessary with trusted third parties that help us operate the business.
These may include:
Website and hosting providers
Payment processors
Printing and fulfilment providers
Delivery and courier companies
Email and communication providers
Accountants and professional advisers
IT and technology providers
Government, regulatory or law-enforcement bodies where we are legally required to do so
We only share information that is reasonably necessary for the relevant purpose.
We do not sell your personal information.
11. International transfers
Some of the third-party services used by Walter Prints may process personal information outside the United Kingdom.
Where personal information is transferred outside the UK, we will take appropriate steps to ensure that the transfer is lawful and that appropriate safeguards are in place where required.
12. How long we keep your information
We keep personal information only for as long as reasonably necessary for the purposes for which it was collected, including fulfilling orders, providing services, maintaining appropriate business records and meeting legal, accounting and tax requirements.
Different types of information may therefore be retained for different periods.
When information is no longer required, we will securely delete or anonymise it where reasonably practicable.
13. Keeping your information secure
We take reasonable technical and organisational measures to protect personal information against unauthorised access, accidental loss, misuse, alteration or disclosure.
However, no internet transmission or electronic storage system can be guaranteed to be completely secure.
14. Your data protection rights
Depending on the circumstances, you may have rights under applicable data protection law including the right to:
Request access to the personal information we hold about you
Ask us to correct inaccurate or incomplete information
Ask us to delete your personal information in certain circumstances
Ask us to restrict how we use your information in certain circumstances
Object to certain processing, including some processing based on legitimate interests
Request the transfer of certain information to you or another organisation
Withdraw consent where we rely on consent as our lawful basis
These rights are subject to certain legal conditions and exemptions.
To exercise a right or ask a question about your personal information, contact:
We may need to verify your identity before responding to certain requests.
15. Complaints
If you have concerns about how Walter Prints has handled your personal information, please contact us first at:
You also have the right to complain to the UK's data protection regulator, the Information Commissioner's Office (ICO).
You can find information about making a complaint on the ICO's website.
16. Changes to this Privacy Policy
We may update this Privacy Policy from time to time to reflect changes to our business, website, services or legal requirements.
The latest version will always be published on this page with the date of the most recent update shown at the top.
17. Contact
If you have any questions about this Privacy Policy or how Walter Prints handles personal information, please contact:
Walter Prints
Email: hello@walterprints.co.uk
Website: www.walterprints.co.uk